An amazing gift to tens of thousands of people in Washington, Arizona, and beyond, 30/10 is the leader in weight loss, behavior modification, and life-loving transformation.
At Ad Hatchery, we began our partnership with 30/10 several years ago. Having the privilege of interceding within several components of their business and marketing, we've negotiated substantial media buys, dozens of endorser contracts, expansion into additional markets, and high-level brainstorming to assist with 30/10's business development.
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A good plan requires structure and execution. To bring more customers to 30/10 while connecting current clients to their programs, coaching, and services, we developed a multi-faceted strategy which included web and app development and design, API-integration (connecting clients to their coaches and weigh-in results). Plus, we wrote, captured, and produced TV and radio ads, along with video recipes, and staff and product pics for print and online use, not to mention, in-depth SEO, pay-per-click, and display campaigns to drive would-be buyers into the sales funnel and toward the emotional and physical benefits of their tremendous services.
With everything from brand development and creative writing to photography and video capture to traditional and digital design and production, Ad Hatchery continually seeks to faithfully and gracefully capture the heart and soul of 30/10; enhancing their customer relationships, proving their ROI, and increasing their revenue.
If I can do it, you can do it!
TESTIMONIES
CUSTOMER
Get a taste of accomplishment
VIDEO
INSTRUCTION
Worth a thousand words
PRODUCT
CAPTURE
WEBSITE AND APP
DEVELOPMENT AND DESIGN
Make an impressive first impression and deliver exceptional service
With the invitation to write and develop a great deal of 30/10 business material, we're honored and focused to establish concise business models, employee clarity, and deepened customer relations.
TELEVISION AND RADIO
IN CONCERT WITH 30/10, WE WRITE, RECORD, PRODUCE, AND DELIVER DOZENS OF FRESH AND SEASONAL ADS TO HIGHLIGHT THE ENERGY AND SUCCESS OF THEIR PROGRAMS AND CLIENTS.
DIGITAL DESIGN AND STRATEGY
WITH SEO, PAY-PER-CLICK, & DIGITAL MARKETING, WE
DRIVE VIEWERS TO 30/10 LANDING PAGES AND POINTS OF INTEREST DEEPER WITHIN THE SALES FUNNEL.
LONG-FORM STRATEGY, DESIGN, & PRODUCTION.
WITH VIDEO RECIPES, APP INTEGRATION, AND "AUDIO INSPIRATIONS", WE ENHANCE THE USER-EXPERIENCE AND FURTHER 30/10 CUSTOMER RELATIONS.
UX
AD HATCHERY OFFERS CONSULTATION & DESIGN IN ALL AREAS; BOOSTING THE USER (AND 30/10 EMPLOYEE) EXPERIENCE.
SET DESIGN AND
VIDEO PRODUCTION
FROM CONCEPT TO "CUT", WE'LL HANDLE ALL AREAS OF PRODUCTION AND DELIVER YOUR BRAND TO SCREENS OF ALL SIZES.
Designing and managing cross-platform advertising, Ad Hatchery ensures continuity while solidifying 30/10's messaging throughout all mediums.
With adjustments to budget and geo-targeting to address ROI and consumer habits, we've helped Mattress Depot navigate a post-covid and "anti-retail" environment and drive audiences to their brick and mortar locations.
When local mortgage expert Chris Davies partnered with Mortgage Master Service Corporation to launch a new bank and brand, they recruited the help of Ad Hatchery to create and develop all aspects of design and marketing; from their logo, website, and digital campaign to radio ads, block programming, and radio show imaging.
The team at Street Talk Financial have unparalleled industry experience along with a ton of personality. Their street-wise hustle and ear-to-the-pavement insights on the local housing market make them stand out from their competition. This happens through intentional engagement with colleagues, deepened studies of economic patterns, and a drive to be well positioned for the road ahead. We've highlighted and built upon these inspiring attributes through clear and concise messaging, playful imagery, and gutsy, gritty audio imaging. "Street Talk" has aired on KIRO NewsRadio, KOMO News, and most recently KNWN Northwest News. Tune in Sunday mornings as the team at Street Talk Financial helps you "maneuver the road of real estate."
The name Street Talk evokes a great deal of emotion, connection, and movement. With a bold and stylized font we wanted to highlight the strength and stability of their founders while bringing playful familiarity through road-like lines and curves. Additionally, with the bright red speaking bubble we allude to the heart of their mission; attentiveness, responsiveness, and consultation. Chris Davies' English roots and his American pursuit of happiness inspired the color palette; Union Jack meets Old Glory.
We developed and designed a website that reflects the character of Street Talk; concise, vibrant, and filled with personality.
With social media and display ads, we get the wheels turning and drive homeowners (and home-seekers) toward the wisdom found at Street Talk Financial.
Theater of the mind meets property pros and brainiacs!
Investing in a home or property is both exciting and a bit nerve-racking. The wisdom and jovial banter of Street Talk's panel of experts brings essential insights and reassurance. Through our radio imaging, we help drive Street Talk's flavor and feel with gritty and playful music, sound effects, and messaging; inspiring comfort and B2C/B2B engagement. With style and pizazz, we create radio imaging and ads that offer a welcoming environment while motivating call-in response and website viewership.
Who's gonna say it and
what are they gonna say?
TALENT CONTRACTS
RADIO SCRIPTS
What's it gonna sound like?
SHOW IMAGING
AND PRODUCTION
Who's gonna hear it?
AND TRAFFIC
PROGRAMMING
Bottom line: Street Talk Financial enjoys a consistent stream of qualified leads coming through various form fills, landing pages, and call-in inquiries. The essential elements of trust and approachability are already initiated through creative messaging and marketing channels; further increasing the likelihood of sales, retention, and long-term brand-devotion.
The greatest stories in human history often include temptation, obstacle, even arch-enemies. They reveal the heart of humankind; both in frailty and beauty. And with clarity, perseverance, and the expulsive power of a deeper affection, those involved may also discover the amazing rewards of triumph-over-adversity.
Ad Hatchery is honored to team up with Lakeside Milam Recovery Centers as they extend compassion, care, and their science-based programs to our communities. With the powerful reach of broadcast via television and radio, combined with the narrow and focused targeting of digital display ads, we connect professionals of varying demographics with Lakeside Milam and make it easy for those interested to find the help and support they need to curb and overcome the use of alcohol and drugs. A sensitive yet essential part of a healthy community, we applaud not only the devoted workers of Lakeside Milam but all those seeking to deepen their understanding and improve their lives. We do our best to faithfully, respectfully, and professionally reflect the profound significance and refinement within this journey.
We started with some creative concepts for Lakeside Milam, refined through our partnership, and landed on a traditional marketing strategy that drives audiences to their call-in center and digital funnel.
With a combination of weightiness and respect, we invite loved ones and those with drug and alcohol dependencies to "take the first step." Lakeside Milam helps individuals and families find recovery and restoration. We aim to initiate that partnership through caring and intentional messaging.
Our graphics were designed to bring urgency and a concise call-to-action while highlighting Lakeside Milam's branding and accolades.
A name quite familiar to most retirees in the northwest (and now beyond), Rajiv Nagaich has brought his unique and extremely comprehensive LifePlanning to thousands of individuals and families. His firm, Aging Options, does something no one else has... they bring all areas of retirement (health, housing, legal, finance, and family) into ONE all-inclusive and sweeping LifePlan.
When considering expansion into television and further development of their block programming, radio show, commercial advertising, and online storefront, Rajiv and Aging Options signed Ad Hatchery as their agency of record and began our extensive partnership into "live" productions, video development, and cross-platform design. With the enhancement of the radio show and production of multiple long-form marketing and "customer-purchase" videos, Rajiv has now been seen and heard throughout the U.S. (on PBS) and continues to enjoy a burgeoning online sales and networking center.
Wow! Is that Coach Holmgren?
APPEARANCES AND
TALENT CONTRACTS
Pull it off then show it off!
COORDINATION AND CAPTURE
LIVE PRODUCTION
Well, if he says it...
TALENT CONTRACTS
SCRIPTS AND PRODUCTION
Using traditional and digital marketing, we've driven thousands of viewers to Aging Options. With graphics and video production, we've developed educational videos for their customers to purchase and enjoy.
Ad Hatchery provided copywriting, filming, and full production of Aging Options' long-form educational videos. The colorful and informative episodes are found on their website and provide guidance to families developing their personalized LifePlanning.
From presentation to production to online storefront...
DESIGN AND
DEVELOPMENT
Ad Hatchery has produced a full range of creative content; highlighting (and a part of!) the products and services of Aging Options.
As an attorney, accountant, and seasoned CEO/CFO, Ad Hatchery's own Brent Abrams has extensive experience with corporate inner workings, brand development, and business-building. Kiel Mortgage applauded and utilized these attributes to shape their marketing strategies and budget refinement. Additionally, Brent's negotiation and "buy" experience, helped Kiel to sign a multitude of media contracts and celebrity endorsements (many with favorable and exclusive rights).
Ad Hatchery has produced 100's of celebrity ads for Kiel. With writing, directing, recording, and production, we've assembled some positively outlandish spots; from the Seahawks' "Richard Sherman Spelling Bee" to "Sittin' on the front porch with Doug Baldwin and Grandma Kiel" to countless ads featuring celebrities and professional athletes.
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In an early recording (when evoking his heartfelt testimony), Richard Sherman expressed his camaraderie with Kiel saying, "Kiel, like me, is the underdog seeking to prove their value through hard work, dedication, and performance." We love to direct, as well as, improvise with various talent; seeking to elicit their true feelings and expression.
A lasting impression...
LEGENDARY
From the jingle to the jargon, Northwesterners know and favorably regard Kiel Mortgage.
Celebrity and on-air endorsers are a proven benefit as their established persona, recognition, and audience-trust brings instant and long-lasting results to the brands they represent. Ad Hatchery is proud to have initiated and negotiated hundreds of endorser contracts on behalf of our clients.
With our client's openness and Richard's enthusiasm, we had a ton of fun writing and producing various ads to highlight Kiel's services, professionalism, and sense of humor.
In addition to harnessing the power of celebrity endorsements, we've crafted a ton of ads with the voice of lending herself, Laura Kiel. Her charm, wit, and willingness to try most anything, has made it especially fun! The spirited ads reveal the personality of Laura and her team and convey to listeners their good-natured approachability. Here's a handful...
"Big enough to do the job, small enough to care."
"Timeless values, timely advice."
From mission-to-slogan and concept-to-creation, our campaigns, strategies, and various ads have helped Kiel Mortgage weather a mortgage meltdown, enjoy an expanding customer base, and establish iconic brand awareness throughout Washington State.
When you partner with Ad Hatchery, you've access to experienced audio and video producers, extensive content creation included with your account, and if interested, the voice of our very own Jay Ward.
Allow us to introduce yourself. Literally.
Our Creative Director has voiced multiple characters for Nintendo and Starlink, while voicing commercial ads for ABC News, LEGO, HomeStreet Bank, and many, many more. Here's some samples...
LEGO APP
ABC KOMO 4
SAXO BANK
Thanks for looking (and listening). As you can see and hear from some of our samples, Ad Hatchery brings personality and passion to each campaign and project. From design to production to messaging and expression, we reflect and expound upon the vision and mission of the brands we represent. For more of our work or to discuss ways that we can be of service to you, please reach out or call anytime.
Jay Ward, Co-Founder and Creative Director
Ready for a closer look?